A modern and safe bike helmet that appeals to two generations at once. The Youn-I model has enabled ABUS to bridge the gap between helmets for adults and helmets for young people.
Adults are role models for children and should therefore also wear a bike helmet. This could prevent many of the serious brain injuries caused by cycling accidents. However, women with smaller heads often cannot find a helmet that fits them properly. With a simple but modern look, this bike helmet meets the needs of both young cyclists as well as many women with smaller heads. The Youn-I boasts a simple, urban and fashionable look that appeals to both generations.
Helmet Size
And you know how we know this?
Simple: it's simple. Cut a hole in a piece of fabric and call it a day simple.
The poncho is the clothing equivalent of the Japanese flag. If we were to list step-by-step instructions on how to make one yourself, there'd be no Step Two.
If you're wondering how this ties into today's deals, it doesn't. These are just the things we think about when we're tasked with writing blurbs but we're completely out of inspiration.